The Times's Tempus column casts its eye over the home builder Bovis.

Despite house prices remaining relatively flat the company has seen its sales price increase by 4.5% as a result of a focus on the south east.

Bovis managed to build 2,045 homes last year, up 8% on 2010.

Profits are predicted to rise from £19m to £31m in 2011 and £48m in 2012. Tempus thinks this is "healthy enough" but at this stage will only go as far as "hold".

The Telegraph's Questor also sizes up Bovis. It points out the main focus for the company is its return on capital employed (ROCE) figure, which is essentially investment versus earnings.

Bovies achieved 5% ROCE in 2011, and may push that up to more than 7%. Given the economic climate, Questor gives the firm some credit for this.

With the UK government agreeing to new measures to stimulate the mortgage market and the bald fact that Britain doesn't have enough housing helping all house builders, Questor says Bovis is a buy.

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